On September 5, 2016, Standard Vision premiered excerpts from the collaborative art piece by Alexa Meade, Jon Boogz, and Lil Buck, titled Color of Reality on their SVLA1 screen on the Marriott Courtyard Hotel in Downtown, Los Angeles.
The short film, co-produced by Animi and StandardVision and written/directed/choreographed by Jon Boogz, combines American installation artist Alexa Meade‘s perspective-bending 2D/3D painting with the movement artistry of Jon Boogz & Lil Buck to speak to contemporary social issues.
The piece subsequently went viral within a few days and has since been featured on My Modern Met, Huffington Post, The Fader, Nowness, and DanceOn, among other major online publications. With the help of these outlets, the piece has collectively reached over 5 million views online.
Color of Reality will play hourly all month as part of StandardVision’s latest art initiative, SV Presents: a program showcasing the work of up-and-coming and established directors, artists, and creators whose visions represent a fresh perspective within the art and filmmaking worlds.
During our premiere last week, the creators of the piece and their families came out to see it on the Marriott screen in person. Jon Boogz and Lil Buck created an impromptu dance in honor of the piece on the corner of Olympic and Francisco as crowds gathered to watch.
You can watch the entire video below here:
About the artists:
Alexa Meade is an American installation artist best known for her portraits painted directly onto the human body and inanimate objects in a way that collapses depth and makes her models appear two-dimensional when photographed. Meade’s art has been exhibited at the Smithsonian National Portrait Gallery in Washington, D.C.; the Saatchi Gallery in London; Postmaster Gallery in New York City; Galerie Ivo Kamm in Zurich; the Exploratorium in San Francisco; the Grand Palais as part of Art Paris; and the Pinacothèque de Paris. (www.alexameade.com)
Lil Buck is is a Los Angeles-based dancer from Memphis, Tennessee who specializes in a style of street dance called jookin’. He gained popularity after director Spike Jonze used his cell phone to record an interpretive performance of “The Dying Swan” by Lil Buck and Yo-Yo Ma. (www.lilbuck.com)
Jon Boogz is a movement artist & choreographer who has choreographed work for a multitude of icons including ballet’s Mikhail Baryshnikov, Naomi Campbell, Latin star Gloria Estefan, and many more. Jon has also choreographed many pieces for FOX hit dance TV show “So You Think You Can Dance.” His choreography is currently on display at the always-sold-out MJ ONE Cirque Du Soleil show at Mandalay Bay in Las Vegas. (http://www.sozoartists.com/artists/boogz/)